INeedCoffee offers two ways to connect your product or service to one of the largest coffee consumer-facing blogs on the internet: Sponsored Posts and Advertising.
Sponsored articles on INeedCoffee are an affordable way to connect your product or service to one of the largest coffee consumer-facing blogs on the internet. It is not for resellers.
Your post will be published directly on our homepage and reside in our archives among our regular articles. The post will also be shared on Twitter and appear in our Feedburner newsletter.
Write Directly to Coffee Customers
We allow you to write sponsored articles. Articles can include images, embedded video clips, testimonials, and links to your product. Just keep in mind that your article must still provide value to our readers. We can work together on shaping your article.
Why Publish a Sponsored Post With INeedCoffee?
Here are a few reasons why you might consider sponsoring a post on INeedCoffee.
- High Traffic: INeedCoffee consistently delivers 70,000 unique monthly readers. More details below.
- Content: Our focus is on helping coffee drinkers on their coffee journey. We have hundreds of articles and tutorials to assist them. Many of our readers visit our site to make purchasing decisions.
- Longevity: INeedCoffee has been online and actively publishing since April 1999 and we are just getting started.
- Speed: INeedCoffee loads faster than almost all coffee sites on the Internet. Not just in North America, but across the planet thanks to an optimized CDN (Content Delivery Network).
- Secure: INeedCoffee is fully secure (HTTPS) and is delivered via the faster HTTP/2 protocol.
- Responsive Design: INeedCoffee is mobile and tablet friendly.
- Not an Industry Site: INeedCoffee is not an industry blog written for industry people. INeedCoffee is for the fans of coffee on their coffee journey.
- No Annoying Pop-Ups: We will never cover your content to display pop-ups to promote our newsletter or anything else.
Each month, INeedCoffee averages more than 100,000 page views while serving 70,000 users. Our user base mostly finds us via search (86%) and changes daily. Our audience primarily comes from the United States (56%), Canada (9%), UK (7%), and Australia (4%).
Mobile users make up 64% of all traffic. Desktop 33% and tablet 3%.
Monthly users and pageviews are calculated from two sources: Google Analytics (GA) and Cloudflare Analytics (CF). Google Analytics has a lower number because readers that use ad or privacy blockers are not calculated. Cloudflare does not track pageviews directly.
In October 2020, we stopped collecting data from Google Analytics.
INeedCoffee strives to make our site as fast as possible for our readers. Don’t waste your brand awareness budget on sites with sluggish servers that take forever to load. Below is our GTMetrix speed test taken on June 16, 2020, .
Sponsored Post Format and Pricing
The current price for a sponsored post is:
- $500 for permanent placement.
If you need the article written for you, contact us and we can work out something. INeedCoffee has been online for over 20 years. We are looking for partners looking to promote their brands and bring value to coffee consumers.
Each new Sponsored Post will also receive a 1-month banner ad to that article, which will appear on every page (except the homepage). See the Banner Advertising section below for details.
If your company or service goes out of business before the sponsored period is complete, INeedCoffee reserves the right to remove the post or any dead links in the article.
INeedCoffee will use the sponsored attribute on links to the sponsor website per Google’s TOS. This is an industry-standard. The post will be clearly marked as a Sponsored Post for our readers.
Sponsored Post Example
The article Make Cold Brew Coffee Quickly with the Gourmia Automatic Cold Brewer is an example of a Sponsored Post written by INeedCoffee. We worked directly with Gourmia on requirements and published after two revisions.
The article written by Michael at INeedCoffee for our Automatic Cold Coffee Brewer was exactly the message we wanted to get out to coffee fans. He was easy to work with and responsive to our needs. – Chaya with Gourmia
In addition to sponsored posts, INeedCoffee also offers right-column banner advertising.
Your ad would be displayed on every page except the home page. The home page averages between 2% and 2.5% of total traffic, so total ad impressions would be between 97.5% and 98% of total page views.
We have code that detects and bypasses Ad-Blockers, so your banner will be delivered to all site readers.
Ad Format and 2020 Pricing
Ads will appear in the right sidebar. Sidebar banners should be 300 pixels wide and 250 pixels tall. We accept JPG, PNG, or GIF format.
Current prices for an advertisement are:
- $350 for 1 month
- $600 for 2 months
- $750 for 3 months
You can start the ad anytime. If you are interested in a different sized ad, we can work something out.
In addition to the sidebar banner, we will introduce you to our INeedCoffee Twitter (5,600 followers) readers.
Contact and Payment
If you are interested or have any questions contact Michael at [email protected]. We use PayPal to accept all payments. Disclose who you are representing when you email. All sponsors are vetted for quality and relevancy before being accepted. We do not accept sponsorships from resellers. All sponsored articles are marked as sponsored to our readers.